SEO Errors of eCommerce Websites

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MAY | 2016

SEO Errors of eCommerce Websites

To optimize an eCommerce website for SEO is harder when compared to a company website or blogs. There are numerous product pages in an ecommerce website and while shuffling these pages on and off the site, many problems will arise which makes the SEO very difficult. Many business owners may be unaware that their e-Commerce might not be equipped with the features needed to make their online shop search engine friendly.

Benefits of VPS Hosting for eCommerce website,

  • Unique Titles

  • Title tag is important for SEO and the unique title for the product pages will not help to increase ranking in the search engine. Try to avoid unique title and identical values. For eCommerce website there are many product pages and it is difficult to create unique title for every pages. But search engine is aware about repeated keywords and title. So try to avoid duplicate titles.

  • Speaking Url

  • Speaking url also known as keyword friendly url, ie the url which is in a readable format. The main reason to use speaking url is semantics and relevancy. Semantics is that the customer to know what to expect when they click on a link. Relevancy is that having relevant or important keyword in url.

  • Duplicate Content

  • Google claims that there is no penalty for duplicate content. But a when a website have large amount of duplicate content, the ranking of that site impacted negatively. Duplicate content is that the content is similar to another content in internet.