Search Engine Optimization(SEO)

Search Engine Optimization

In simple, SEO means improving the website so that it will appear at the topmost positions of the search results of the search engines like Google, Yahoo, Bing etc. Thus SEO helps us to get traffic from search engines. The first basic truth that you need to know is that these search engines are not humans. These search engines are far from intelligent creatures that can feel the beauty of a cool design or enjoy a moving picture or a sound or video clip although the technology advances. Some benefits of SEO are,

High return on investment
Long term positioning
Increased brand visibility

Cost effective
Higher sales
Increased accessibility

Our SEO Plans Are ROI Focused

There are several processes like crawling, indexing, processing, calculating the relevance and retrieving done by the search engine to deliver the search results. A piece of software called crawler or a spider will crawl the web to see what is there. They follow the link from one page to another and index everything they find on their way. So it is impossible for a spider to check the a site daily to find a new page has been added or an existing page have been modified or removed having in mind a number of pages on the web. Therefore sometimes the crawlers do not end up visiting your site for a month or two. Our SEO process mainly focused on,

Keyword Research & Analysis
On-Page optimization
Off-Page optimization
Backlink Building

Content Building
Webmaster Submission
Robots.txt Submission
Sharing on Social Medias

Google owns roughly 70% of the search engine market

Google hired a camel to create the Street View of a desert

Google was originally called "Backrub"

Every minute, 2 million searches are performed on Google

How Exactly We Do “SEO” ?

Indexing process of identifying the words and expressions that best describe the page and assigning the page to particular keywords. For a human it will not be possible to process such amounts of information but generally search engines deal just fine with this task. Sometimes they might not get the meaning of a page right but if you help them by optimizing it, it will be easier for them to classify your pages correctly and for you to get higher rankings. Processing is a process of comparing the search string in the search request with the indexed pages. Our SEO services are vastly applied in the services like eCommerce development and Fashion Blog Development

SEO

SEARCH ENGINE OPTIMIZATION