JULY | 2017
This means that it costs you nothing to use. It is free to download, install and use as you like. WordPress only costs you money if you hire a web developer to create a custom theme or custom features for your website. With WordPress, you get a product coded by thousands of developers from around the world who are constantly working to make it a better product. You get to benefit from their work without having to pay a penny for it. This immense talent pool behind the product is one of its biggest assets.
Along with basic features like blogging and commenting, WordPress provides you with host of functions via its many plugins. Plugins are extensions that deliver additional functionality. The fact that WordPress is as popular as it is has resulted in developers creating numerous plugins for it. You will be able to create video galleries and slideshows among many other forms of content. Other popular plugins can help you to use your WordPress site for ecommerce or give you a better look at your traffic. In most cases,WordPress plugins can be installed in three clicks.
Every website owner should keep SEO in mind when looking for a content management system. Right out of the box, WordPress offers a number of options that can help you to get to the top of the search engine results. Search engines like Google have a preference for WordPress due to its logical architecture and responsive design. Its code is clean and simple so that search engine spiders will have no issues when trying to crawl your site. Each page and each blog post can be given its own meta tag keyword which allows for even more precise SEO. If you have no idea how to use meta tags there are various plugins available that can handle them for you.
As noted in the introduction, WordPress started life as a blogging platform but has evolved into so much more. As a full-featured CMS, WordPress is used on over 75 million websites around the world. The sites vary broadly in their function and range from social media websites to sites for business and news. With the right plugin, you can even use WordPress to build a fully functioning directory website among many other options. Because there are so many sites using them, many of the more popular and thoroughly tested plugins are completely free.
If you want to learn enough to be considered a WordPress Expert, you have thousands of blogs with tutorials and guides at your disposal. Whether you are a beginner or have extensive coding knowledge, there are forums and other resources that you can use to find help such as answers to any questions you might have.
At first glance, the fact that WordPress is open source may seem to make it more vulnerable to hackers since they have access to the code. However, the reverse is true. The reality is that you have a large security team that is constantly working to make your website more secure. The result is that your blog is less vulnerable to hackers than it would be if you were using a proprietary CMS.
WordPress allows you to give your website exactly the look you want. There is a theme for just about every look, whether you want your site to look like a magazine or are building an eCommerce site. In addition, you can customize the themes with your own colors and images as many of them have their own control panel. You can change your background, fonts and colors without doing any coding.